Website design and development for La Fleur, focused on aesthetics and brand identity. The project aimed to create a stylish digital space that reflects the brand’s values and highlights the products in a refined way.
La Fleur
Julia Voloshuk
Ukraine, Kyiv
>5000
The client wanted a stylish and modern website that reflects the brand’s core values. A key requirement was the use of pastel tones with beige and brown shades while maintaining visual lightness. Another challenge was presenting products in a balanced and elegant way without overwhelming the interface.
I created a design concept that combines modern aesthetics with a soft and refined color palette. A clear visual hierarchy was established to highlight key products and guide user attention. The design functions as a cohesive system that supports the brand and enhances product presentation.
The design is built on a balance between minimalism and visual expression. Pastel colors and warm beige and brown tones create an elegant and recognizable style. Special attention was paid to spacing, details, and visual accents to ensure harmonious product presentation.
The website was built on WordPress using Elementor, providing flexible content management. A pixel-perfect implementation and full responsiveness were achieved across all devices. All solutions follow best practices, ensuring stability and long-term usability.