Full range of digital services for businesses in Kharkiv and Kharkiv Oblast — from logo and website design to SEO promotion and business consulting. I work both personally and with a team.
Full range of digital services for your business
I help businesses create designs that sell, build trust and help grow faster than competitors.
Learn moreI create logos that are memorable at first glance, build trust and make your brand stand out from competitors.
Learn moreI design mobile apps that are easy to use from the first second — intuitive UX, stylish UI and thoughtful architecture.
Learn moreI create brands that stick — from logo and corporate identity to a complete brand book with all media.
Learn moreI create print designs that grab attention and work for your business — from business cards to catalogs.
Learn moreI create ad creatives that stop the scroll — banners, social media posts and advertising materials that convert.
Learn moreI create modern, fast and SEO-optimized websites that attract clients and help businesses grow.
Learn moreI build online stores that sell. From catalog to checkout — thoughtful UX at every step.
Learn moreI design CRM, ERP and SaaS systems that automate business processes and scale your business.
Learn moreI design mobile apps for iOS and Android that users love and recommend.
Learn moreI'll get your website to the top of Google and deliver a steady stream of organic traffic
Learn moreI'll set up Google Ads that bring clients, not just clicks
Learn moreI'll build a strong social media presence for your brand that converts followers into clients
Learn moreI'll build an email system that automatically turns subscribers into loyal clients
Learn moreI find weak spots in your interface and turn them into growth points
Learn moreI help build a digital strategy that scales your business
Learn moreFrom idea to product-market fit — I build strategies that work
Learn moreI increase your website conversion based on data, not guesswork
Learn moreCYTY is a startup designed to simplify the adaptation process for immigrants in the United States. The project included logo design, a mobile application, and a website. The platform provides access to essential information about events and services needed for comfortable living in a new country.
DiscoverDevelopment of a CRM system for the BMW service center, focused on effective business management and complete control over key business processes. The system optimizes team performance, increases process transparency, and helps make informed management decisions.
DiscoverWebsite design for Michelle Bell Photography Studio, specializing in luxury photo sessions. The project focused on creating a modern and stylish website that highlights the professionalism and aesthetic of the brand.
DiscoverRedesign of the Coffee Station online store, selling specialty roasted coffee. The project aimed to create a modern, creative, and visually engaging e-commerce platform that highlights the brand's uniqueness.
DiscoverThe project focused on creating a modern, appealing, and interactive online platform to showcase services and products.
DiscoverMobile CRM for tailoring and fashion businesses, enabling management of services, orders, and clients on the go.
DiscoverAnswers to the most popular questions
Oleksandr Filyuk is a senior UI/UX designer with 15+ years of experience, building websites, mobile applications, brand identities, full digital products and marketing campaigns for businesses in Kharkiv and across the entire Kharkiv Oblast. The portfolio counts 50+ successful projects for the Ukrainian and international markets. Kharkiv clients — from IT companies and industrial holdings to medical centers, ed-tech startups and online retail — get design that holds its ground in the most demanding competitive environment of Ukraine's second-largest city.
Kharkiv is the second largest city of Ukraine and the biggest university, IT and industrial center in the East. It is home to Karazin University, KhPI, KhAI, dozens of research and R&D centers, a powerful IT cluster of 50,000+ specialists, machinery, aviation, pharmaceuticals, healthcare, food production and retail. In such an environment design is not decoration — it is competitive advantage. Users are accustomed to high standards and the market does not forgive compromises.
Browse the portfolio in the projects section. Discuss your project on the contact page.
Landing pages, corporate sites, B2B portals, SaaS products and complex marketplaces. The foundation is web design with a thoughtful architecture, reinforced by web development on Next.js, React, Node.js and GraphQL.
Kharkiv brands often scale to national level, so identity must work from the landing page to packaging. Logo design and full branding deliver guidelines, templates and mockups for every channel.
For retail chains, medical centers, ed-tech, fintech and delivery services — mobile app design and mobile development for iOS/Android with analytics and A/B testing built in.
Kharkiv leads Ukrainian retail. E-commerce development on Shopify, WooCommerce or custom stack pairs with CRM/ERP systems to automate warehouse, sales and marketing.
Kharkiv's competitive market needs strong campaigns: SEO, Google Ads, SMM, email marketing — separately or as a bundle. Special focus on performance marketing for e-commerce and lead generation for B2B.
Before investing in a redesign — a UX audit, a product strategy, business consulting for product teams and conversion rate optimization with measurable impact.
Kharkiv is Ukraine's second economic capital. It hosts large IT companies, outsourcing studios, product teams and R&D centers of international corporations. Alongside — major industrial enterprises like Turboatom, Elektrovazhmash, KhTZ, Malyshev Plant, FED, the aviation plant — and dozens of startups born in university labs. Retail is represented by Rozetka, Comfy, ATB, Silpo and Epicentr networks, all with DCs and offices in the city. The educational sector is unique in scale: more than 200,000 students study within the city limits. All of this creates a market where UI/UX design is mandatory for staying competitive.
Oleksandr has delivered projects for Kharkiv IT companies, medical centers, retail networks, ed-tech platforms and manufacturers. That means deep understanding of the city's tempo: fast pace, high quality bar, product-driven mindset rather than "ship anything." More examples in the portfolio.
Indicative ranges: landing page from 800 USD, corporate site from 2,000 USD, SaaS or complex B2B portal from 6,000 USD, e-commerce from 4,500 USD, mobile app from 7,000 USD, full branding from 1,800 USD. For IT companies and product teams, a retainer model is available (16–80 hours per month). Receive a detailed quote after a short brief on the contact page.
Kharkiv has produced a remarkable wave of SaaS, fintech and developer-tools startups over the last decade. Oleksandr supports founders from idea validation through Series A. At pre-seed — quick brand identity, an investor-ready landing page and a one-click waitlist. At seed — MVP design, onboarding flows, growth instrumentation. At Series A — design systems, UX audits, retainer support to a growing in-house design team. For companies expanding to the US market, the product strategy, branding and UX audit services are typically combined into a single 8–12 week sprint that delivers a market-ready product narrative.
Kharkiv is Ukraine's IT and educational capital of the East. The IT cluster includes Sigma Software, NIX, Telesens, GlobalLogic, Ciklum, EPAM and dozens of product startups. Each team has different needs: outsourcers want corporate sites that win RFPs, product teams want design partners on retainer, startups want MVP-grade UX in 6–8 weeks. Healthcare in Kharkiv is led by major institutions like the Institute of Cardiology, the Kharkiv Regional Hospital and growing private chains (Dobrobut, Medical Plaza). Education spans Karazin University, KhPI, KhAI, KhNURE and dozens of private academies — all demanding modern admissions portals, LMS systems and student-facing apps. Industrial brands like Turboatom and Malyshev Plant need export catalogues in English, German and Polish. Retail chains headquartered in Kharkiv (Rozetka logistics, Comfy buying offices) drive e-commerce velocity. Each scenario is well represented in the portfolio.
For product teams — Figma libraries with token-based design systems (Style Dictionary, Tailwind config sync), Storybook integration, design QA via Chromatic. For SaaS — Next.js + tRPC or GraphQL, Vercel deployment, Clerk/Auth0 authentication, Stripe Billing or Paddle for subscriptions. For e-commerce — Shopify Plus, BigCommerce or headless Medusa, integrated with Nova Poshta API, monobank acquiring, LiqPay and Fondy. For mobile — React Native or Flutter for cross-platform apps, native Swift/Kotlin for performance-critical builds. Analytics goes through GA4, Mixpanel, Amplitude and Hotjar; experimentation through Optimizely, GrowthBook or PostHog. All this aligns with the conversion optimization and UX audit services.
Kharkiv clients are mostly IT-mature teams, so questions tend to be technical: Jira, Linear, GitHub integrations, AB tests, Mixpanel/Amplitude metrics. All of these tools are routine. Oleksandr works both with product teams (on a retainer or feature-based) and with small businesses needing a turnkey site or landing page. NDAs and IP transfer contracts are signed at the discovery stage; design files are delivered with full editing rights and Figma library access.
Ready to discuss? See the case studies, explore web design, UX audits, product strategy and mobile app design, then send a brief through the contact page.