Logo Design in Khmelnytskyi — A Recognizable Brand for Your Business

Price depends on package scope. Basic — logo in 3 concepts, final in 4 versions (horizontal, vertical, mark, monochrome), files in SVG/PNG. Extended — adds mini-guidelines (10 pages), brand typography, color palette with HEX/CMYK/Pantone. Premium — full identity: logo, 20+ page guidelines, patterns, document templates, presentations, social media. Exact pricing comes after the brief. Free 30-minute consultation — at the start.

Basic package — 2-3 weeks from brief to final files. Extended with guidelines — 3-4 weeks. Full identity — 4-6 weeks. Timeline depends on your feedback speed and revision rounds. Typical schedule: week 1 — brief and research, week 2 — 3 concepts, week 3 — refinement of the chosen one, week 4 — final files and guidelines.

Standard — 3 concepts, each with its own strategy. Not 10, not 50: when there are too many options, attention scatters and choice becomes random. Three concepts built on different metaphors and visual languages give real choice. After your feedback, we pick one direction and refine it through 2-3 iterations to a final version. If none of the three «lands» (rare, but happens) — I do another round of 2 new concepts at no extra charge.

Basic mini-guidelines (5-10 pages with logo usage rules, colors, typography, forbidden variants) are included in middle and premium packages. A full brand book of 20-50 pages with patterns, photo style, communication tone, document templates — separate service. I recommend at least mini-guidelines — without them, in a year your designer or contractor will «dilute» the logo across different media. Learn more on the logo design page.

Vector: SVG (for web and lossless resizing), AI (Adobe Illustrator — original), PDF (for print). Raster: PNG with transparent background (for web and presentations), JPG (for social media and documents). Separately — favicon in ICO/PNG formats for sizes 16×16, 32×32, 48×48, 192×192, 512×512. All files in separate folders by purpose: web/, print/, social/, favicon/. Files delivered via Google Drive with permanent access.

Yes, after final payment all economic rights transfer to you. This is fixed in the contract: you are the sole rights holder, can register the logo as a trademark, use it on any media, transfer to third parties. I keep only the moral right to mention the project in my portfolio (with your permission). The contract also states whether I can publish the case — some clients ask for NDA, which is also possible.

Personally I'm not a patent attorney, but I work with vetted lawyers in Khmelnytskyi who specialize in TM. At the final stage I prepare files in the format needed for filing with Ukrpatent: black-and-white variant, NICE classification class description, verbal part. The lawyers help with database search (for similar TMs), document filing, fee payment. Registration in Ukraine — 12-18 months, in the EU via EUIPO — 4-6 months.

Yes, restyling is a separate service format. Suitable when the brand has history, recognition, loyal customers, but the logo is technically outdated (raster, heavy, doesn't scale) or visually outdated (early-2000s style). I keep the key elements (shape, colors, idea) but make them modern: simplify graphics, update typography, prepare SVG vector. Often faster and cheaper than full rebuild, but requires delicate work with brand DNA.

Yes, the «7th kilometer» market is one of the largest wholesale venues in Ukraine, and many of my clients come from there. It's a specific audience: B2B wholesalers of clothing, textiles, accessories, working with the entire country and CIS. For them, a logo must «sell» from 20 meters on a banner, be understandable without explanation, work on packaging and tags. I often do it comprehensively: logo + label + tag + pavilion design. For mobile automation of wholesale work — see mobile app for wholesale.

Yes, light industry is a traditional strength of Khmelnytskyi. I've made logos for 8+ textile brands: from bedding manufacturers in Hrechany to sewing factories in Lezneve. The specifics here — the logo must live on fabric (embroidery, screen printing, heat transfer), be readable at small sizes (2×4 cm tag), associate with quality and tradition. I often add patterns and brand elements for packaging. If you also need a catalog site — see web design in Khmelnytskyi.

Trends are a tool, not a dogma. Relevant in 2025-2026: minimalist wordmark logos with quality custom typography, monograms (especially for B2B and premium), organic forms (for eco, agri, wellness), bold geometric (for tech and IT startups). I don't take trends as «we must do this» but as a palette of possibilities. For a Podillia agri company organic might fit; for an IT product from KhNU — bold geometric; for a family cafe on Proskurivska — warm handwritten typography. Strategy beats fashion.

Yes, the basic package is just a logo in 4 versions with files. No guidelines, no website, no business cards. Often suitable for an early-stage startup that needs to enter the market quickly with minimal budget. Later you can come back and build out: first guidelines, then business cards and social media, then a website. I keep all source files for at least 5 years — at any moment we can continue from where we stopped, without rework. Details on the service page.