I am Oleksandr Filyuk, 15+ years and 130+ projects. I prepare print materials for Cherkasy companies: catalogs for agricultural enterprises beyond Sosnivka, packaging for producers, trade show booths. Files in CMYK, Pantone, PDF/X — no surprises at the printing house.
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I design printed materials of any format and complexity
Stylish business cards considering printing method: offset, digital, embossing, foil stamping.
Brochures, leaflets and flyers for advertising campaigns, events and promotions.
Multi-page product catalogs, corporate magazines and annual reports.
Product packaging: boxes, labels, stickers, bags considering manufacturing requirements.
Large-format materials: roll-up banners, press walls, signage, promotional stands.
Mugs, t-shirts, caps, notebooks, pens and other branded merchandise.
Car wrap design — passenger, cargo, corporate fleet. Eye-catching advertising that works around the clock.
Creative sticker packs for your brand — product labels, merch, promo materials and messenger stickers.
I clarify objectives, target audience, format, print run, and printing house technical requirements.
I develop the visual concept and create a layout aligned with the brand's corporate identity.
I make revisions, polish details, check text content, and information hierarchy.
I prepare files in CMYK format with bleeds, crop marks, and printing house technical specs.
If needed, I oversee the printing process, check color proofs, and final product quality.
Choose the optimal package for your project
1 print layout
$30$50What's included:
Up to 12 pages
$150$200What's included:
Comprehensive design
$300$400What's included:
20 stickers
$200$280What's included:
Answers to the most popular questions
The full range: product catalogs (24-200+ pages), brochures, leaflets, flyers, posters, banners, trade show booths, roll-ups, presentations, technical specifications, manuals, packaging (boxes, labels, flexible packaging), bags, branded stationery (letterheads, envelopes, business cards), POS materials for retail, annual reports. If it gets printed — I design it. For the brand as a whole, see branding in Cherkasy.
Standard: PDF/X-4 with embedded fonts converted to outlines, CMYK space (ISO Coated v2 or Fogra39 depending on the printer), correct bleeds (3 or 5 mm), overprint on black text, no RGB images and no live fonts. I separately deliver open InDesign or Illustrator files in case of urgent edits. Files come with a short instruction sheet covering all print parameters.
I have physical Pantone Solid Coated, Uncoated and Pastel fan books — I match colors against real swatches, not on screen. If a brand has corporate Pantones, I check their conversion to CMYK (sometimes it's a 10-15% saturation loss — I warn in advance). For packaging or premium products I recommend printing Pantone as a separate ink; for mass print — converting to CMYK. Always coordinated with the printer in advance.
For a 32-48 page catalog the standard timeline is 4-6 weeks. Of these: 1 week — structure, layout grid and concept; 2-3 weeks — content (photos, text, technical data), full layout; 1 week — client revisions; 1 week — prepress and handover to print. If product photography is needed, add 1-2 weeks. Large catalogs (100+ pages) take 8-10 weeks.
Yes, packaging is a separate specialty. I work with boxes (folding cartons, corrugated), labels for bottles and jars, flexible packaging (sachets, doypacks), bags, retail showboxes. I follow DSTU requirements, and for EU export — Regulation 1169/2011 (nutrition info, allergens, EAN barcodes). I test shelf readability from a 2-3 meter distance. This is work in the same style as branding.
I design booths of various formats: from simple roll-ups and pop-ups to large 6x6 or 9x9 m stands for national and European trade shows. Design accounts for sightlines, logo binding height, readability from 5-10 meters. Files are delivered in the format the booth contractor requires — usually large-format PDF or TIFF with an embedded ICC profile. I supervise the print together with the contractor.
Yes, but I recommend agreeing on a basic visual system first — otherwise discrepancies start with every new layout. If you don't have a brandbook, before the first print project I prepare a mini style guide (logo, colors, typography, one asset template) — that's enough for 1-2 print pieces. For large campaigns I recommend full branding in Cherkasy.
Depends on type and complexity: a flyer starts from a base price, a 32-page catalog is in the mid range, packaging requires a separate calculation with technical setup, a trade show booth — per square meter. For ongoing clients there are package terms (for example a monthly retainer for N layouts). Exact pricing follows the brief and reference review. No surprises in the final invoice — everything is fixed in the proposal.
Yes, agricultural catalogs are a separate workshop: seeds, crop protection products, machinery, fertilizers, services. I understand the audience: an agronomist or farm owner reads the catalog in a field, in the sun, sometimes with dirty hands. So: matte lamination (no glare), large body text (10 pt minimum), clear specification tables, high-contrast field photos. For export clients I prepare bilingual UK/EN versions with metric and imperial systems.
Yes, labels are a tricky genre because they have to sell on the shelf and comply with the law at the same time. I design with attention to DSTU 4518:2008 (Ukrainian requirements) and EU Regulation 1169/2011 (for export). I check placement of ingredients, nutrition info, allergens, expiration date, storage conditions, EAN-13 barcode. I work with various materials: pressure-sensitive labels, shrink sleeve, flowpack, in-mold for jars.
Yes, for retailers in Lyubava and Dnipro Plaza malls and standalone stores in Sosnivskyi and Prydniprovskyi districts I prepare a full POS package: price tags, shelf talkers, wobblers, window posters, mailing flyers, reception leaflets, seasonal campaigns (Black Friday, New Year, back-to-school). Everything in a single system — so the store looks coherent rather than a collection of random items.
Yes, in 15 years I've worked with all major Cherkasy printing houses (offset, digital, large format) plus contractors from Kyiv, Dnipro and Lviv. I know who has which presses (Heidelberg, Komori, digital HP Indigo), who has what minimum print run, who is good at packaging and who is best trusted only with flyers. If you don't have a printer, I recommend verified ones for your project. If you do — I tune files to their requirements.
Comparison with other options
| Me | Other agencies | |
|---|---|---|
| Print files | PDF/X-4, CMYK, bleeds, overprint | RGB PDF with errors |
| Pantone matching | Against a physical fan book | Eyeballed |
| Prepress check | Preflight + printer communication | No preflight |
| InDesign workflow | Styles, master pages, edits in minutes | All in Photoshop, each edit takes a day |
| Multilingual versions | Ukrainian and English in parallel | One language only |
I am Oleksandr Filyuk, a designer with 15+ years of experience and 130+ delivered projects. I prepare full-cycle print materials for Cherkasy businesses: catalogs for agricultural companies beyond Sosnivka, packaging for food producers, labels, trade show booths for Kyiv and European exhibitions, POS materials for retailers in Lyubava and Dnipro Plaza malls, technical specifications for B2B suppliers of Azot and machine-building plants.
The Cherkasy region runs on industry and agriculture. "Pretty design" isn't enough — you need files that pass preflight at the printer the first time, packaging that complies with DSTU and EU Regulation 1169/2011, catalogs convenient to flip through in a field or a workshop. I do print not from a "looks nice on screen" angle but from a "sells on the shelf and reads from 3 meters" angle. In 15 years I've seen every typical mistake — and know how to prevent it before the file ever reaches the printing house.
Product catalogs — from 4-page leaflets to full 200+ page catalogs with technical specifications, product photos, spec tables and pricelists. I work in Adobe InDesign with paragraph styles, master pages and tables, so future edits and new product additions take minutes rather than days.
Packaging — boxes (folding cartons, microflute, corrugated), labels (pressure-sensitive, shrink sleeve, in-mold), flexible packaging (sachets, doypacks), bags, retail showboxes. I check dies, cutting lines, creasing, lamination, varnish, foil stamping, embossing — every technological parameter that affects the final look.
Trade show booths — from roll-ups to 6x6 and 9x9 m structures for national and European exhibitions. I design with readability from 5-10 meters in mind, logo binding points, photo zones and product composition on shelves.
POS materials — price tags, shelf talkers, wobblers, posters, flyers, leaflets, seasonal campaigns. All in the same style as branding in Cherkasy and online communication via ad creatives.
All files are delivered as PDF/X-4 with CMYK ISO Coated v2 or Fogra39 color space (depending on the printer), bleeds 3 or 5 mm, overprint on black text, fonts converted to outlines, no RGB images. Before handover I run preflight in Adobe Acrobat Pro or Enfocus PitStop — to catch every risk before the printer sees the file. I separately deliver open InDesign or Illustrator files (with packaged fonts and images) for urgent edits.
I match Pantone colors against a physical fan book (Solid Coated, Uncoated, Pastel) — not on screen. If the client wants to save, I convert Pantone to CMYK and show the difference on a press proof. For premium products and packaging I recommend an extra ink; for mass print — CMYK with controlled deviation.
Agricultural companies — catalogs of seeds, crop protection, machinery, fertilizers, services. I understand the audience (an agronomist in a field) and the reading conditions (sun, dirt, haste). Matte lamination, large type, high-contrast photos, clear tables.
Food producers — packaging and labels in full compliance with Ukrainian and EU law. I check ingredients, nutrition facts, allergens, expiration date, EAN-13.
Regional retail — a full POS package, seasonal campaigns, mailing flyers. All in the same rhythm — so 15 stores in Sosnivskyi and Prydniprovskyi districts look like one chain rather than a set of random outlets.
B2B suppliers for factories and machine building — technical catalogs with drawings, specifications, certificates. Restrained design, focus on data accuracy, large typography for technical tables.
Print materials are an extension of the brand. So I always recommend working in one logic: first branding in Cherkasy, then website, then print, then ad creatives. If you need only a mark, see logo design in Cherkasy. One contractor for all assets equals effortless visual coherence and no surprises.
The first meeting in Cherkasy (Shevchenko Boulevard, Dnipro embankment, your office) or online is free. We discuss what we're printing, for which audience, in what print run, with what budget and deadline. If you have a printer — I adapt to their requirements. If not — I recommend verified ones. Within a week I come back with a proposal that lays out scope, stages and price.